"The life of an athlete is simple; retirement is a challenge."

Armstrong Embraces Family Values
Lance Armstrong is a proud father who values spending time with his young family, including a ski trip to deep powder ski resort Sugar Bowl this past spring. The divorced Texan is capitalizing on his celebrity status as a cycling superstar to raise awareness of cancer, the need for financial support of medical research, and the importance of early cancer detection. A fellow cancer survivor is James Stowers, founder of American Century Investments; Lance Armstrong and Stowers have begun a multi-year collaboration offering "LiveStrong" Portfolios. American Century sponsors the 17th Annual Celebrity Golf Tournament at Lake Tahoe, NV on July 11-16, 2006.

Lance Armstrong Prepares to Run Long, Continues to Live Strong
Earlier this year, the ING New York City Marathon happily announced that Lance Armstrong had been recruited to train for and run in this year's race. Mary Wittenberg, President and CEO of the New York Road Runners and race director, greeted the good news, "We welcome Lance Armstrong with open arms and thank him for the lift we are sure to see in an already healthy sport of marathoning and in our efforts to get people moving toward healthier and fitter lives."

Lance Armstrong spoke to the media via teleconference on July 6 and set himself a worthy goal of finishing within one hour of the winning time. Running is more challenging than he expected, but he is training purposefully. November 5, 2006 will be a date to remember, for him and for millions of marathon spectators in New York City.

This year's ING New York City Marathon will be held on Sunday, November 5, and features America's top female distance star Deena Kastor, Olympic bronze medalist and winner of the 2005 LaSalle Bank Chicago and 2006 Flora London marathons.

A Golf 'Hack' Seeks to Break 100
Lance Armstrong appeared at the Lake Tahoe, NV, golf event, perhaps as a clever warm-up act for his big race in three months. On Thursday, July 13, with golf clubs in hand, Armstrong will tee it up in the American Century Celebrity-Amateur Tournament. He knows one golfer well, Michael Jordan (former Chicago Bulls MVP), and is spreading the good word about endurance sports to other celebrity golfers. He didn't linger long, as he flew off to France after one round of golf to catch the Tour de France--he is part owner in the Discovery Channel racing team--and 'crown his successor.'

"Celebrities in the tournament lend their name to a cause, raise money and awareness," commented Armstrong on the Lake Tahoe gathering. "It's huge that a star would show up, people remember an event" when they see a well-known personality such as Angelina Jolie in Africa.

"My mom, she went to this tournament and still talks about it. . . she fell in love with Big Ben, exchanged emails with Ben Roethlisberger (Pittsburgh Steelers' young quarterback), and now he is a Super Bowl champ."

A Choice to Assist Others
The Lance Armstrong Foundation LAF works to hold politicians responsible and seeks their votes to finance cancer research. Many cancer deaths can be prevented by early diagnosis and proper care; the annual magnitude is 100 times the lives lost on September 11, 2001. Lance explained that he remembers the awful events of that day, and he has opted to use his resources to guide others back to a healthy life. "It's the difference between what we know and what we do." Armstrong researched his own cancer treatment options to increase his odds of surviving.

The American Century Championship
Since its inception in 1990, Tahoe's celebrity golf tournament has raised over $2 million for a variety of charities. Lance Armstrong's recent partnership with American Century Investments has resulted in the Lance Armstrong Foundation becoming a major beneficiary of the tournament's charity fundraising. Autism Speaks, an organization involved with awareness of autism and education for parents about the importance of early intervention, is also a beneficiary, as well as Lake Tahoe-based non-profits.

The sponsor, American Century Investments, is a premier investment manager serving financial intermediaries, institutions and nearly 1.2 million individual investors.

The final two days of the American Century Championship 54- hole celebrity golf tournament were broadcast on NBC with commentary by top golf announcer Dan Hicks: Saturday, July 15 from 4:00-6:00 pm ET and Sunday, July 16 from 3:00-6:00 pm

Players included Kyle Boller (Baltimore Ravens quarterback), Michael Bolton (singer, "The Hunger"), Brandi Chastain (1996 American women's gold medal soccer team), Lou Holtz (former Notre Dame football coach), Dan Jansen (US Olympic gold medal speed skater), Mario Lemieux (NHL Pittsburgh Penguins), Ivan Lendl (Czech former tennis star), Bode Miller (US pro downhill skier), Dan Patrick (ESPN), Dan Quayle (US former Vice President; Chairman, Cerberus Global Investments, LLC), Jerry Rice (former NFL wide receiver great), Mark Rypien (former Redskins quarterback), and Mike Schmidt (former MLB 3rd baseman).

The event Web site is www.tahoecelebritygolf.com