For Phil Fenty, owner of Fleet Feet in Adams Morgan, it's more
than a little of both. This year, Fenty and his wife of 37
years, Jan, celebrate 20 years of business in Adams Morgan--the
first 14 at 1840 Columbia Road, the last six across the street
at 1841. "I vividly remember opening the first store," Fenty (63), said
recently. "It's hard to believe that was 20 years ago."
Fenty has been a runner longer than that. Not a born runner,
which is tough when you're from Buffalo. Fenty moved to
Washington in his mid-20s and was not a consistent runner until
he was almost 40. He said he wasn't bitten by the sport until
after completing his first marathon.
"I never started running at all until I was 30," Fenty said. "I
knew I wasn't going to die at that age, but I had to lose a
little weight, quit smoking, quit drinking. So I'd go out and do
my two or three miles per day.
"Then a friend who knew I ran heard an ad on the radio for the
Marine Corps Marathon: 'God, Phil, you could do that!' Well, the
idea was appealing, but I knew enough about running to know I'd
have to start training more seriously. So I did."
Like many runners, Fenty's circle of friends tended to close
around those with whom he ran. Bruce Robinson, an accomplished
area runner who owned Racquet and Jog in Bethesda--and who
planted the seed of entreprenuerial desire--introduced Fenty to
Bob Harper, who provided training companionship and advice.
While a minor injury kept Fenty out of the Marine Corps
Marathon, he made his marathon debut a month later at the old
Baltimore Marathon--with the notorious mile-long Satyr Hill--in
December of 1979.
"Never again!" Fenty said about his marathon intentions after
completing one of the most difficult marathon courses ever
devised. "But, of course, that changed quickly and before long I
was training to better my time."
Less than two years later, Fenty ran the Philadelphia Marathon
in his personal best of 2:59:20. "Believe me," he said, "I was
running hard at the end to break three hours."
Biking, duathlons, triathlons, and finally ultramarathons
followed, including the Western States 100 Miler, Vermont 100
Miler, Philadelphia to Atlantic City 100K, JFK 50 Miler, the old
Bridge-to-Bridge 36 Miler in Washington, Bull Run, and more.
Bitten hardly seems adequate to describe Fenty's rapid immersion
in long distance running.
That's when the sport bit back. Like many other pilgrims, Fenty
visited the original Bill Rodgers Running Center on the Boston
Marathon course, where he once again found his curiosity piqued.
Then, during his running forays out West, Fenty met Sally
Edwards, a champion ultramarathoner who owned a chain of 18
stores in California. With Fenty at the helm, Fleet Feet opened
its first Eastern franchise in 1984.
"The year before we opened, I ran 18 races," Fenty said. "The
next year, I ran one."
If ultramarathoning is a runner's way of overdoing it, owning a
running store is the businessman's equivalent, even when it's a
family affair: these days, Fenty, Jan, and their oldest son
Shawn, a competitive cyclist, all work at the store.
"It really is a 24/7 proposition," Fenty said. "We're open seven
days a week--they kick me out on Wednesdays--but even at home,
we're doing invoices on the computer, talking on the phone.
We're always on."
But Fenty is hardly complaining. "Any business owner has to keep
his ear to the train tracks," he said. "For us, that's the fun
part."
So the boss takes the community's pulse while leading 30 to 40
friends and customers for a run from the store every Sunday
morning--"Just like church," he said.
"Cooperation between businesses is very rare in this town, but
there's a mutual respect between Phil and his competitors," said
Andre Williams, who opened Gotta Run last year in Arlington and
cut his teeth in the running store business with the Fleet Feet
chain. "If a customer comes into my store and I don't have [what
he's looking for], I'm happy to recommend Adams Morgan. We refer
customers back and forth all the time."
After two decades in the business and more than three in
running, neither of Fenty's pursuits is slowing in the least.
Multisport competitions and ultramarathons may have yielded to
weightlifting and yoga, but running between 40 and 65 miles per
week is still the center around which everything else revolves.
"One of the reasons I got started with this business was because
I had gotten so much out of running and wanted to give something
back," Fenty said. Indeed, gift certificates from the Adams
Morgan store have been nearly ubiquitous for 20 years at dozens
of the low-key, community-based and club races throughout the
city. And Fleet Feet served as Marathon Central when the
Washington DC Marathon folded last year just three days before
the scheduled race. Fenty and his staff played a pivotal role in
organizing, hosting, and providing awards for the hundreds who
ran the remarkably successful Unofficial DC Marathon.
That community spirit extends beyond Fenty himself; Jan is
active in Adams Morgan civic associations and their middle son,
Adrian, who has run five Marine Corps Marathons (still a dozen
or so behind his dad), is a City Councilmember.
"Washington is a unique and wonderful athletic community, but
runners are especially fortunate," Fenty said. "There are so
many places to run, on the Mall, bike paths, trails in Rock
Creek Park, along the river. I still enjoy seeing the sights and
will never get tired of running here."