Washington Running Report

DATE:




COMMUNITY
Regional News

Regional Features

Capital Running Company

ChampionChip

Marketplace

Resources

Runner Rankings

Message Board

Women Running



EVENTS
Calendar

Results

Featured Races

Entry Forms

Photo Gallery



MAGAZINE
Advertise

Subscribe

Where to Find Us



eNEWSLETTER
Subscribe



RUNNING NETWORK MENU
National News

National Features

Training Tips

Product Reviews

Clubs

Stores


EVENT DIRECTORS


Headline

Under Armour Baltimore Running Festival Delivers Again

Nearly $1 million generated for local charities
By Gene Brtalik
December 1, 2005
Baltimore, MD
For the Washington Running Report

According to a recent study by RESI, a research and consulting firm located at Towson University, the 2005 Under Armour Baltimore Running Festival generated $13.5 million dollars in revenue for the state of Maryland. This number is up nearly $1.75 million from a year ago due in part to record entry of nearly 11,000 participants. $2.025 million dollars was also collected in state and local taxes. In five years, the event has resulted in $55 million dollars being pumped in the state's economy.

As a result of this year's running festival $750,000 was generated for local charities. Some of the beneficiaries this year were the United Way of Central Maryland, The Leukemia & Lymphoma Society, The Walker-Whitman Clinic, Baltimore Reads, Moveable Feast, Special Olympics of Maryland, Parkinson's Foundation and Health Care for the Homeless. Since the inception of the event in 2001, more than $3 million dollars has been given to local charities.

Lastly, live coverage of the marathon on WBAL-TV was the highest- rated program in Baltimore between the hours of 6:00 AM and 11:00 AM Saturday, Oct. 15. The coverage peaked with a rating of 8 meaning that roughly 88,000 households were watching the race at one point. The rating is up from last year when the broadcast peaked at a 6.6. This marks the third-straight year that coverage of the marathon ranked #1 in its timeslot.

The sixth annual Under Armour Baltimore Running Festival will take place on Saturday, October 14, 2006 at M&T Bank Stadium. Mail-in registration is now available; call (410) 605-9381 for an entry form.

For more information visit www.thebaltimoremarathon.com.


About This Site | About Running Network | Privacy Policy | (c) 2001 All Rights Reserved | Contact Us | FAQ | Advertise With Us | Help | Site Map