Running USA reporter Patrice Malloy recently spoke with Valerie
McLean,
president of Birmingham Marathon, Inc. and race director of the
Mercedes
Marathon which debuted in Birmingham, Alabama on February 10,
2002. McLean
was also instrumental in preparing Birmingham's winning bid
which secured
the
rights to host the 2003 USA Men's Marathon Championship and 2004
U.S.
Olympic
Team Trials - Men's Marathon.Running USA: Birmingham competed with heavyweight cities
including New York
City, Washington D.C. and St. Louis for the rights to host the
2003 USA
Men's
Marathon Championship and 2004 Olympic Team Trials - Men's
Marathon. Tell us
about your winning bid.
Valerie McLean: When I started working with Gene Hallman
at the Alabama
Sports Foundation, we both had the same goal of winning the bid
for at least
one of the Trials events. However, I was more focused on what
the athletes
wanted and Gene was more focused on what USATF and USOC were
looking for. It
turned out to be a wonderful partnership when it came to
orchestrating our
bid. We both knew it would be impossible to compete with the
reputations of
the New York, D.C. and St. Louis unless we focused on an athlete
and
spectator-friendly bid. Birmingham is a small big city with a
big heart and
lots of southern hospitality. Because of this, we felt our bid
and our city
would provide better exposure for the athletes and less stress
for the
spectators.
Gene's company has had experience with the USOC in the past when
Birmingham
played host the U.S. Olympic Soccer preliminary rounds to the
Atlanta
Olympic
Games. He knew all of the obstacles and limitations associated
with USOC
sponsorships, so that gave us some insight on how to pull our
bid together.
Having put on many races over the years and after talking with
numerous
elite
athletes, I was more concerned with taking care of our American
athletes.
Many of the long-distance runners that I spoke with felt they
were
overshadowed by the foreign runners when their championship
races were held
in conjunction with another race. So we thought we'd give them
their own
race(s) where they could be in the spotlight where they belong,
but combine
the race(s) with the Mercedes Marathon weekend to make it more
exciting.
Gene
and I both felt that development funds ($100,000) were needed to
assist our
LDR athletes with their training to achieve the IAAF standards,
so we
included that in our bid along with the opportunity for athletes
to come to
Birmingham and train for the 2003 USA Championships and the 2004
Olympic
Trials.
RUSA: As recently as 2000, Birmingham was without a
marathon and now the
city
is hosting the 2004 Trials. Did the successful launch of the
Mercedes
Marathon give Birmingham its jump-start into the marathon
business?
VM: Actually, Birmingham hosted the Vulcan Marathon for
25 years. But like
lots of older, smaller races, this one had seen better days and
needed to
end. A couple of years ago, we asked the event organizers to
dissolve the
Vulcan Marathon so that a new event could come to town. We
approached
Mercedes-Benz to be title sponsor of a new marathon in
Birmingham and they
quickly jumped on board. (Most folks around the country don't
realize that
Mercedes-Benz has a plant just outside of Birmingham where their
M-Class
SUV's are produced.) The overwhelming local, regional and
national response
to the Mercedes Marathon definitely has given Birmingham a jump-
start in the
marathon business.
RUSA: What are the interrelationships between the elite
and the people's
races, if any.
VM: There will be many interrelationships between the
races. In 2003, we
will
host the USA Men's Marathon Championships on Saturday morning,
February 8,
while the Mercedes Marathon will be run on Sunday morning,
February 9. We
want to take this weekend and make it a "trial of the Trials",
so to speak.
The courses will be different, in that the Championships will be
run on a
criterium course, mostly through downtown Birmingham, and the
Mercedes
Marathon will run its regular course throughout the city. In
doing it this
way, the Mercedes Marathon participants will be able to actually
watch the
elite men race before they participate in their own race on the
following
day. It should make for an exciting weekend for everyone. As for
2004, we'll
just take what we learn from the 2003 weekend to make both races
better and
make any necessary adjustments to the Trials course (based on
what the
athletes tell us) and to the spectator viewing opportunities.
2003 will no
doubt be a learning experience!
RUSA: Will Mercedes-Benz play a role in the 2003 national
championship race
or the 2004 Olympic Trials?
VM: Although Mercedes-Benz is title sponsor to the
Mercedes Marathon, we
will
have to wait and see what limitations and restrictions of the
USATF and the
USOC will be for sponsorships of the two events.
RUSA: What has been the community's reaction to the
Trials coming to
Birmingham?
VM: Unbelievable! This town went nuts when Gene brought
Olympic Soccer here
a
few years back, and is already getting excited about the Trials.
Lots of
"runners" are coming out of the closets with their old running
shoes and
getting in shape to be a part of the big weekend. The city,
county and state
governments are all getting behind us to help Birmingham,
Alabama shine when
everyone comes to town. Scott Strand, our local elite runner,
qualified for
the Trials at the 2001 New York Marathon and he's quickly
becoming the local
hero or hometown favorite. Scott's been working with me for
several years at
my local running shop, The Trak Shak, and is now a partner at
our new second
location. People come in just to meet him so they can say they
know someone
running the Trials. It's been great!
RUSA: Will there be any other festivities or activities
surrounding the
marathons?
VM: Yes. Plans are still in the works on what all will be
happening
throughout the weekend, but there will be plenty for the marathon
participants to do and hopefully lots of opportunity for them to
meet the
elite Americans. The Mercedes Kids Marathon will take place on
the Saturday
morning with the Championships and the Trials. Just imagine how
pumped up
those kids will be knowing they ran at the same time the Olympic
Trials were
occurring.
RUSA: Hills, heat and humidity dramatically hampered
times in the men's 2000
Olympic Marathon Trials resulting in only the top male
qualifying for the
Olympics team Let's talk about the Birmingham course. How many
hills and
turns will the runners encounter?
VM: Actually, we're keeping it as flat as we possibly can
for Birmingham.
The
first seven miles will actually be a slight downhill before
jumping onto a
mostly flat criterium loop through downtown. Scott Strand, our
local
qualifier, and Clint Verran, who was second American in New
York, ran
through
many possible versions of the course before settling on this
one. They both
feel strongly that we can get three Olympic qualifiers on this
course.
RUSA: During the past four years, Birmingham temperatures
has risen over 70
degrees a total of ten times during the first two weeks of
February. The
daily low temperature has dipped below freezing 17 times during
the same
time
period. How do you predict the weather will play out on the day
of the
Olympic Trials, February 7, 2004?
VM: Of course I'm predicting perfect conditions! For the
past six years we
have hosted a half-marathon and now the Mercedes Marathon and
Half-Marathon
on this same weekend. We've been very fortunate with the weather
in the past
and expect no less in 2003 and 2004.
RUSA: Tell us about your professional and running
background.
VM: This event stuff is a volunteer thing for me, as
crazy as that sounds. I
started putting on races because it benefited my business so
much. I own the
local running store in town - The Trak Shak. I can't tell you
how many other
race directors have told me how crazy I am not to take a fee,
but I have fun
doing it, and like I said, my business benefits. My shop has
become running
headquarters in town and everyone loves to hang out there.
I ran cross-country and track in high school - even made All-
American my
sophomore year. I helped with the track team while at Auburn
University, and
have always run to stay in shape. I ran my first of five
marathons at age
29,
opened my store while training for it, and have not looked back
since then.
Running to me is an incredible sport. It's a sport where people
from all
walks of life join together to train and hang out with the
common bond of
being one of those "crazy people that love to run for some
reason." It'svery
rewarding to come to work, enjoy the people I work with (all of
my employees
are runners), enjoy my customers, and to basically enjoy every
minute of
what
I do. I'm a 37-year-old mother of a beautiful two-year-old son,
Breck. But
after the Trials, I think I'll focus on being the PTA mom!
For more information on the event, go to the race website:
Mercedes
Marathon
Contact information for the Mercedes Marathon:
Birmingham Marathon, Inc.; 2839 18th St. S, Birmingham, AL 35209-
2509
Phone:(800)266-5426 Fax: (205)870-5645
email: info@mercedesmarathon.com