Today, Ironman triathlete Desiree Ficker announced her
participation in a wireless information campaign that will give
fans and other athletes a unique glimpse into her private
training diary. As Ficker prepares for the 2005 Ironman
Triathlon World Championship in Kailua-Kona, Hawaii, she will
use WiggleWireless mobile phone text messaging to share training
tips and secrets, and personal stories. This is an opportunity
for fans - spectators and triathlon participants alike - to get
the real scoop about what it is like to be a professional
athlete training for one of the most challenging sporting events
in the world.
"I want to share my own training experience - both the ups and
downs - in hopes that my determination inspires physical,
mental, or spiritual strength in fans and other athletes,"
explains Ficker. "As a pro, training for the World Championship
Ironman triathlon is like no other athletic experience. On race
day you have to be prepared to swim 2.4 miles, bike 112 miles
and then run a full marathon, 26.2 miles in just over 9 hours.
It inspires and motivates me to know I can share my experience
with others, while I train for the big day."
Other athletes who will race alongside Ficker reveal their
training diaries through the WiggleWireless "Kona Buzz" include:
Peter Reid who is also making a recovery as he readies himself
for this extreme race at his triathlon "boot camp." Last
spring, Reid contracted a debilitating virus after over-
extending himself in training;
Norman Stadler of Germany the returning champion of the 2004
Hawaii Ironman Triathlon who was recently hit by a car while
training on his bike in San Diego;
Kate Major, a native Australian who hopes a stress fracture she
incurred after winning the Ironman Arizona will be left in the
dust - or rather the lava fields - as she sprints toward the
finish-line.
The "Kona Buzz" mobile phone text messaging offered by
WiggleWireless will also feature reports from triathlon insiders
such as Paul Huddle, Chris Legh, Wendy Ingraham, and others.
The "Kona Buzz" offers fans a behind-the-scenes look at the
action before, during, and after the Ironman as 1,800 triathlon
participants and thousands more volunteers prepare for the big
day.
"The Kona Buzz let's fans in on the action with first-hand
stories from their favorite athletes," says WiggleWireless
President and Creator, Jeff Pokonosky. "WiggleWireless users
can designate which updates they want to receive so they feel
constantly connected with an athlete without having to take time
out to sit in front of a computer or television."
To sign-up to receive daily updates from Desiree Ficker's
training diary or other triathlon insider information on your
mobile phone, visit the WiggleWireless website at /www.wigglewireless.com
Click on "Cell Phone Diaries of Elite Athletes" or "Kona Buzz,"
select the information you want sent as text to your mobile
phone, and then follow the simple instruction.
Desiree Ficker is represented by Carri Bennet, CEO and Founder
of Bennet & Bennet, a dynamic legal and technical consulting
firm in Washington, DC that seeks to marry its passions for
wireless technology with multisports activities in order to
enhance the experience for fans around the world.
WiggleWireless delivers relevant content directly to mobile
phone users how they want it, when they want it, wherever they
are. WiggleWireless is the only way to connect Ironman
participants and fans alike to the most up-to-date race
coverage, from athlete progress to event updates to the latest
news.